This is Varun Shanbhag here and today I'm going to talk about what you should do when your SEO ranking drops so let's say you've started SEO and stuff and you rank for a couple of keywords and your website is receiving a tons of traffic & all of a sudden your keyword tracker says you have dropped a rank.
For the people that are already having knowledge about SEO and most of the people that already rank for particular stuff, they know that as soon as you drop like one rank in Google you get a lot less visitors. I think like the statistics are now around like the first search results get like 66 percent or something & second one it just drops off and the third one drops off and then afterward a lot of people really don't get a lot of visitors especially like Website ranking on the second page third page and the fourth page of the Google search results.. so this is why it's essential to have your ranking as high as possible but in some instances your SEO ranking can drop and that's why I made this article So you come to know what you can do when your ranking drops.
1) Researching
So the first thing I will think about is kind of researching if your ranking actually has dropped because I've been using a lot of keyword planners in I think the last year and I have to say that most of them are not accurate. You can just sometimes just look up your own website and then it's on a certain page and that kind of stuff and then you look at it in a google tracker and it's somewhere else.
So the first thing you should do check your analytics to see if there is a specific drop-in visitors from month-to-month, day-to-day, week-to-week all the kind of stuff from around the point where your keyword tracker said that your rank has dropped. Check if your website has any technical issue like mobile usability or high page load time.
2) Check Internal Links
The second thing you should do is look at if some internal links are dropped right because this has something to do with it too. If there has been change in the internal linking structure it can affect users
navigation as-well as your rankings.
3) Back-links
you.
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